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Our Story

Our Story

I have always been in awe of makers.  I think it's because I am drawn to those who can create something totally new that didn't exist.  Those who can instill their passion into everything they touch.  Those who are in it for the love. I am passionate about sharing this message with anyone who will listen!
The first passion for me was watches.  The collectors and makers were pushing the boundaries of why by asking, why not? Doing the amazing simply to see if it could be done.  Over time, I began to notice that the independent spirit and soul of these pieces was being pushed out by corporate interest and shareholder value.  When I sold my company, I searched everywhere and It was really hard to find another community that had the passion that drew me in to watches. Thankfully, I found the EDC community.  It has been an amazing ride from the bottom of a list and the last of an order book to where we are today.  I get to meet makers of all shapes and sizes, hear and see their passion, and share my vision of shouting their stories from a rooftop with a megaphone! 

Simply put, my goal for is to help makers focus on what they love: making!  We are working tirelessly to find the coolest makers, get our hands on enough to share at the price makers want you to have it, and break down the barriers for entry to some of these insanely talented, but often overworked individuals.  EDCaddiction will offer some of the rarest and most cutting edge designs and pieces from makers I can truly connect with.  That way, I can keep infecting people with the passion that each maker brings to their products. 

If you made it this far, then I am really excited that you are joining me on my neverending quest to find the greatest stuff to carry everyday. I will make one promise to everyone:
passion will always guide EDCaddiction. 
For makers.  For clients.  For products.  For ever.
See you out there!
OJ Whatley - Patient 0 at
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